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Ensure the success of your marketing strategy

We help you designing a sustainable digital roadmap. We guide you through every step of the way for you to understand your audience, choose the most relevant communication channels, work on your KPIs, build a strategy that fits your niche audience, benchmark your competition, and much more…!

Together, we build a 5 steps approach.

We preform a digital audit

We analyze your current situation to define strategic objectives for your success.

We gather insights

We gather customer and market data thanks to internal and external client interviews.

We define your strategy

We co-create a content plan with your team by defining the right channel mix, campaign planning and media budget.

We create a roadmap

We create a roadmap including timing, budget and resources.

We roll out & test

We define experiments to test our strategy. We leave our mark by coaching you and transferring you the knowledge.

Do you need to improve your digital strategy?

  • You want to know which digital channels you should use and with how much budget.

  • You want to now the return on investment of your marketing initiatives.

  • You want to optimize your conversion rate.

  • You want to reach your strategic objectives but you don’t know who you should target, what to communicate, where to do distribute your content and how to implement your strategy.

Op zoek naar het allerbeste marketingtalent in Europa
Get the ultimate guide to build your Digital Strategy for the future

Nowadays the presence on digital platforms is necessary for every company. You need to be present on the right channel, at the right moment, and in front of the right audience. For this, we help you define persona to know who your target audience is. Together we build a customer journey to understand touchpoints when you can reach out to your customers. This starter guide is a great help to build a sustainable digital strategy.

Here are the secrets of a successful Digital Strategy

In our latest podcast on Digital Strategy, expert Inge Van Israël shares a clear understanding of what Digital Strategy really is. She walks you through the steps of developing and improving a Digital Strategy. Her input helps you to kickstart the Digital Strategy roadmap in your own team, with the objective of future-proofing your company.

Waarom voor The House of Marketing kiezen?

Building the future. Today. Together. Our team of consultants has decades of experience in innovation & customer experience and can help you with any challenge.

  • Willingness to pay

    Bereidheid tot betalen is een kernconcept in onze filosofie. Want wie weet welke doelgroepen waarvoor willen betalen, kan de juiste prijs bepalen en zo meer rendement halen. Inzicht in willingness to pay draagt ook bij aan effectievere marketing communicatie en vormt input voor de innovatie agenda.

  • Quick scan pricing maturity

    Een hoge score op alle aspecten van pricing maturity is niet altijd nodig om succesvol te zijn, aangezien het belang van individuele aspecten per organisatie en markt kan verschillen. In onze aanpak proberen we zo snel mogelijk te achterhalen welke aspecten in de specifieke context het belangrijkst zijn en richten we onze analyse inspanningen vervolgens op deze aspecten.

  • Onderzoek als basis

    Onze consultants zijn ook beschikbaar als interim kracht. Hetzij om advies te implementeren, hetzij om een tijdelijk gat in het team op te vullen.

The House of Marketing gathers…

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Meer dan 200 klanten

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Projecten per jaar

%

Client’s satisfaction rate

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Meer dan 120 experts

Meet our Pricing experts
  • Florence Dierick

    Florence Dierick

    Consulting Manager

    • Digital Marketing
    • Branding & Communication
    • Project & Management
    • E-Commerce
    • (Digital) Marketing Strategy
  • Eva Dillen

    Head of People & Competences

    • Digital Marketing
    • CRM
    • Project Management
    • Event Marketing