Marketing Talent Search: An Interview with Thomas Peeters on Blending Marketing and Recruitment
In this interview Thomas Peeters explains how marketing principles can revolutionize talent acquisition. By combining qualitative and quantitative data, companies can gain a deeper understanding of both candidate and employer needs. This data-driven approach allows for more targeted recruitment strategies, resulting in a higher quality of hires and a stronger employer brand.
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Podcast 26 min listeningTHoMCast Episode 22 – Understanding Customer Experience
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CEX 3 min reading4 tips in data analysis for customer experience
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CEX 5 min readingData for greater returns from customer journey optimization
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Article 7 min readingAssortment strategy: the quest for more sales and better margins
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Article 5 min readingCustomer lifetime value and pricing
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Article 1 min readingBrand strategy is the most vital marketing asset
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Client Stories 4 min readingValue based pricing at Losberger De Boer
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Client Stories 3 min readingPan European brand positioning for IPP
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Client Stories 4 min readingHousing association Staedion formulates basic quality from customer’s perspective
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Article 10 min readingBarbie extravaganza: 5 things to learn from a master move in marketing & branding
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Client Stories 3 min readingData-driven optimisation of proposition & price for SEAT after sales
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Article 10 min reading4 easy steps to start your CX Strategy
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