
Marketing Talent Search on Blending Marketing and Recruitment
In this interview Thomas Peeters explains how marketing principles can revolutionize talent acquisition. By combining qualitative and quantitative data, companies can gain a deeper understanding of both candidate and employer needs. This data-driven approach allows for more targeted recruitment strategies, resulting in a higher quality of hires and a stronger employer brand.
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CEX 5 min reading
Data for greater returns from customer journey optimization
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Article 7 min reading
Assortment strategy: the quest for more sales and better margins
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Article 5 min reading
Customer lifetime value and pricing
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Article 1 min reading
Brand strategy is the most vital marketing asset
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Client Stories 4 min reading
Housing association Staedion formulates basic quality from customer’s perspective
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Article 10 min reading
Barbie extravaganza: 5 things to learn from a master move in marketing & branding
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Article 10 min reading
4 easy steps to start your CX Strategy
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Article 5 min reading
Dead-End Situation Pricing Opportunities
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Article 10 min reading
AI is more than just hype
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Article 2 min reading
The power of AI: transforming digital landscapes and marketing roles
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Article 4 min reading
How to attract and retain new marketing talents? Top 3 Values of Generation Z and what to do about it
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Article 5 min reading
The Power of Brand Purpose: Why Your Brand Needs a Meaningful Why
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